Dog blogger and pet industry business owners have a unique set of niche resources available. Many of these resources are unknown and underutilized by those whom they were intended to aide. Are you using all of the following tools to boost your business?
Advertising Networks
You have a blog or pet related website? If you aren’t utilizing at least a couple advertising networks, you are missing out on a potentially hefty source of extra revenue. By placing a couple small ads on your website (banners, blocks, text, or in-line text) you can generate a little… or A LOT of extra cash on top of your already thriving business. Most of the advertising networks allow you to custom tailor your ads to blend in and be as unobtrusive to your site visitors/customers as you would like. Check out: AdClickMedia
Site Traffic
Could your pet business website or dog blog use some extra traffic? Extra customers? (If you are utilizing advertising methods like AdClickMedia mentioned above, extra site traffic will likely mean extra $ on top of your extra customers & sales. Link swapping, badge swapping, cross promoting, and targeted traffic are all great ways to boost your site traffic, earning potential, and rankings. Advertising companies such as Max Visits offer targeted traffic, getting targeted real world visitors to your website. The boost in traffic often times increases your online reputation and search engine rankings which can lead to even more organic search results. Find a complimenting business and offer to write a guest blog post- your Author byline will have your company name and a link back to your own site in exchange (which can give you a nice bump or trickle of traffic.)
Social Media
As intimidating as social media can be for the majority of business owners and bloggers, it’s entirely necessary. Huge social media campaigns are not for everyone, social networking (in real world AND in person) is however essential. A basic business profile on a few of the top sites such as twitter, facebook, and Google+ and regular monitoring won’t get you a ton of traction, but it’s a start. Network, get involved in discussions, show people that you are an expert on your topic. There are over 2.5 billion people who surf the web (do you want some of them as your customers?) do your homework, and get social.